CORDIS Project
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321NOW has introduced a Virtual Low Cost airline model that sells unsold seats shortly before departure. This approach allows airlines to maximize revenue from spare capacity while providing competitive pricing to consumers.
The travel sector has been changing considerable since the low cost carriers broke in the market.
Traditional airlines have tried to compete but there is still a long way to run.
Airlines have an average of 16% free seats when taking off, with low costs carriers being the ones that travel with less empty seats thanks to their costs structure and princes offered in such a competitive marketplace. 321NOW has created the first Virtual Low cost, using the spare seats that were not going to be sold t…
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