CORDIS Project
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ACTION-TV aims to enhance user interaction in broadcasting by integrating mixed-reality technologies and personalized content delivery. It allows users to engage with TV shows actively, fostering social connections and creative applications for content producers.
ACTION-TV proposes an innovative mode of user interaction for broadcasting to relax the rigid and passive nature of present broadcasting ecosystems.
It has two key aims: (i) a group of users can take part in TV shows providing a sense of immersion into the show and seamless engagement with the content; (ii) users are encouraged to use TV shows as a mean of social engagement as well as keeping them and their talents more visible across social circles.
These aims will be achieved by developing an…
UNIVERSITY OF SURREY
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Switzerland, Zurich
Type: Company (for-profit)
Activity type: Private for-profit entities (excluding Higher or Secondary Education Establishments)
SME: No
Germany, Berlin
Type: SME
Activity type: Private for-profit entities (excluding Higher or Secondary Education Establishments)
SME: Yes
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