CORDIS Project
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DOCTRINA is an innovative platform designed to improve communication between pharmaceutical companies and healthcare professionals. It provides continuous access to educational resources, aiming to enhance patient adherence to medication regimens and ultimately improve health outcomes.
For pharmaceutical products to work effectively, they need to be used properly.
In Europe, 50% of patients fail to adhere to the prescribed regime, incurring in € 125 billion costs.
Poor patient adherence is often the result of poor management at the practice level.
Indeed, the correct use of pharma products begins with the prescription by doctors and proper guidance from pharmacists.
Therefore, it is important that pharma companies provide these professionals with the education they need, anywh…
DOCTRINA, IZOBRAZEVANJE, DOO
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