CORDIS Project
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EuroFIT aims to promote physical activity and reduce sedentary behavior among football fans, particularly targeting low socioeconomic groups. The project utilizes technology and social engagement to encourage healthier lifestyles.
Concept and aim: 20 million fans attend top division football games each week and many more watch on TV.
Our social innovation is to attract people to lifestyle change through the personal connection and loyalty to the club they support.
Our aim is to use this social innovation to change physical activity and sedentary behaviour, specially targeting low-SES groups, and men as well as women.
EuroFIT is supported by UEFA and top football clubs.Workplan:
End-users and policy-makers are involved thr…
Partner organizations (coordinator is shown above), with normalized type and CORDIS activity type. Guests see up to 4 partners.
United Kingdom, GLASGOW
Type: Company (for-profit)
Activity type: Private for-profit entities (excluding Higher or Secondary Education Establishments)
Netherlands, Amsterdam
Type: University / higher education
Activity type: Higher or Secondary Education Establishments
SME: No
STICHTING RADBOUD UNIVERSITEIT
Netherlands, Nijmegen
Type: University / higher education
Activity type: Higher or Secondary Education Establishments
SME: No
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