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The flexiLED project focuses on the market introduction of Malina, a dynamic lighting solution for greenhouses and urban farms. It allows precise control of light conditions to optimize plant growth, aiming to enhance resource efficiency in agriculture.
The overall objective of the flexiLED-project is the successful and sustainable market entry of the dynamic precision lighting solution Malina from Ponix Systems GmbH as a B2B-product for large-scale greenhouses and indoor, urban farms.
Therefore, a market strategy based on the highest market potentials as well as the smaller potential markets which are easier to reach has to be developed within a proper feasibility study for an optimised product and described in a detailed strategic business pl…
PONIX SYSTEMS GMBH
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