CORDIS Project
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Kiosked is developing an automated advertising platform that integrates ads within digital content, enhancing user experience. This project aims to streamline the sales process for digital publishers by using data-driven methods to connect them with advertisers, ultimately allowing for scalable growth in the digital ad…
Today, digital advertising is dominated by big, US-driven companies like Google and Facebook, who provide the majority of the ads we see online.
The old dominant concept has been to sell and show static banner ads in a fixed location, separated from Publisher digital content.
The problem with this approach is that ads are placed where they are usually ignored and, being mostly poorly targeted, are not adding value to end users.
The next generation concept in digital advertising will be in-conten…
KIOSKED OY AB
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KIOSKED INFORMATION SYSTEMS LIMITED
Ireland, DUBLIN 2
Type: SME
Activity type: Private for-profit entities (excluding Higher or Secondary Education Establishments)
SME: Yes
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