CORDIS Project
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This project develops a new computational model to understand how people's preferences and attitudes influence their choices and opinions. It integrates insights from social psychology and cognitive models to address the complexities of individual behavior in varying contexts.
People differ in their preferences and attitudes.
But how do these preferences and attitudes relate to the choices people make and the opinions they express?
People’s behaviour is ubiquitously and systematically context-dependent, but cognitive and economic models of choice have failed to provide accounts that satisfactorily reconcile the context-dependence of choice with the existence of stable individual differences.
In social psychology, the related person-situation debate remains largely uni…
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