CORDIS Project
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This research project explores how news media influences public understanding and engagement with sustainable finance. By analyzing media coverage and conducting focus groups, it aims to provide insights for better communication strategies to promote sustainable economic practices.
On January 31, 2018, the High-Level Expert Group on Sustainable Finance (HLEG) of the European Commission published its final report with recommendations.
However, despite recent global movements (e.g., UN Sustainable Development Goals), a broader societal change toward a more sustainable economic system has failed to materialize.
One reason is that sustainable finance has not yet become an integral part of today’s (financial) narrative.
Researchers in communication science have highlighted the…
THE CHANCELLOR, MASTERS AND SCHOLARS OF THE UNIVERSITY OF OXFORD
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