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Ceres has developed a compact head-up display (HUD) technology that integrates holographic optics into vehicle windshields. This innovation allows for a wide field of view while significantly reducing the size and cost of HUDs, making them suitable for all vehicle types.
Head-up Displays (HUDs) represent the next generation of information display in cars.
Every major automotive manufacturer(OEM) is seeking low-cost, compact HUDs that can display information across a wide field of view (FOV).
Analysts predict an $11.8 billion market opportunity by 2025.However, existing solutions based on conventional optics cannot meet these market needs.
Using current technology, aHUD covering the driver’s FOV would be too bulky for all but the largest vehicles and cost €4000+.…
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